A Perfume Organic, a fairly recent niche brand offering certified organic fragrances, is celebrating Fashion’s Night Out this coming Friday 10th September in New York City at 2 Great Jones Street, Broadway & Lafayette from 6PM-10PM. A contest with prizes is organized, some prosecco drinking and complimentary fragrance samples for all. Participate in a scavenger hunt-themed styling contest in
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Gucci, the famed luxury brand is all set to celebrate its 90th anniversary come 2011. In its 90 years, the luxury brand has seen a huge amount of growth and also diversified by collaborating with various biggies in the luxury market. Not one to be satisfied, the brand has expanded even further by teaming up with yacht-builder Riva to offer clients made to order speed boats next year. This new venture is one of the many celebratory initiatives to help mark Gucci’s 90th anniversary. The byproduct of Gucci’s partnership is the “Aquariva by Gucci” which involved the collaboration of Officina Italiana Design (as the “Aquariva by Gucci” is based on the Aquariva model created by Riva and the design studio in 2000), as well. The 33ft “Aquariva by Gucci” was customized by Gucci Creative Director Frida Giannini and is definitely one high-end luxury vessel.
Powered by two 380-horsepower Yanmar engines, this made to order boat achieves a maximum speed of 41 knots and boasts of a 150-mile range at cruising speed. Its features include a fiberglass hull, a mahogany deck, and of course, Gucci’s signature green and red stripes. That is not all; the vessel comes equipped with a range of Riva by Gucci accessories, including bags, towels, deck shoes and flip-flops.
The boat was unveiled at the International Cannes Boat Show on September 7 and will be presented on Sept. 22 during Milan fashion week. With prices starting from $750,000, the Aquariva by Gucci will be exclusively available on a made-to-order basis through Riva’s dealer network.

French sportswear brand IKKS will launch Private by IKKS Only For Men next month. The new fragrance is the masculine counterpart to last year’s Private by IKKS for women…
The historic brand of Carven (founded by Madame Carmen de Tommaso in 1945 with an atelier on the Champs-Élysées) has been snatched by the group Jacques Bogart (owning Naf Naf, Chevignon, Ted Lapidus, the French cosmeceuticals Jeanne Piaubert, Lee Copper etc), after being abandonded by the group Béranger. The new owners are intent on relaunching the brand, with an emphasis on reintroducing their
Calypso Herbe d’Ete ~ new fragrance

Earlier this summer, Christiane Celle’s Calypso brand launched Herbe d’Été, a new unisex fragrance:
Calypso St. Barth’s new summer scent captures all the things we love about this season…

And finally another luxury company is hitting the mobile platform. After being in troubled waters in the recent past, Neiman Marcus has now taken neimanmarcus.com to the smartphones with a mobile friendly version. Based in Dallas, Texas, this new venture will ensure more reach for the brand as all the smartphone shoppers will get access to buy merchandise listed on their website as well.
Apart from tracking order history and store locator features on the mobile app the customers also stand to win as much as $10,000 American Express gift card, as part of promotions by the brand.
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It has almost become a fact that touches of Swarovski crystals can glam up even the most ordinary objects turning them into exquisite objet de arts. Besides lending its glitter to various collaborations, the luxury brand Swarovski, also creates some exclusive Swarovski pieces that are sure to leave one and all bedazzled. The most famous in-house offering of the brand are statues with animal motifs from all over the world, that promise to become the centerpiece of any room they are displayed in. Out of the many animal sculptures that the brand offers, I personally love the Amurath, a beautiful spirited black Arabic horse. The limited edition Amurath is a bespoke statue whose body is made of 32,098 small crystals in various shades. The exquisite statue measures just 28 × 8.2 × 2.27 inches and is individually numbered. Sure to become one of your most prized possessions, the Amurath will help you flaunt your luxurious lifestyle. The Amurath boasts of a 7,000 Euro ($8,990) price tag and comes accompanied by a certificate of authentication.
Well, if the horses of Arabia are not your cup of tea, and you wish for something with an Asian touch, you can definitely not go wrong with the elephant. The beautiful sculpture of the elephant showcases the animal with his trunk lifted up. Christened, Matang, the elephant sculpture glitters with 46,856 Swarovski crystals that have been hand applied using the Pointiage Swarovski technique. Sitting on a marble base, Matang has an asking price of 15,000 Euros ($19,270).
You can even go a step further and combine your love for Asia with mythology and go for the unique dragon sculpture. Christened Jilong, this winged dragon is a limited edition offering and is sure to make quite a few heads turn. Its body has been covered with 63,110 crystals that have been applied by hand. The dragon is seen holding a crystal ball in its claws and sitting on cloud that is made from beautiful white marble. A made to order piece; it has an asking price of 15,000 Euros ($19,270). Designer Heinz Tabertshofer can be credited for the design of this bespoke dragon.
Exquisite and beautiful, I wish I could buy not one but all three of these bejeweled statues.
Platinum is so rare and oozes a lot more character and strength than gold or even diamonds. So the kind souls at La Prairie are making room for Cellular Eye Cream Platinum Rare to officially launch a limited edition Precious Platinum Rare Collection. A 30ml jar of the eye cream comes contained inside a silver vanity case along with a silver necklace that has been crafted with half-moon and sun symbols. The cream is said to give you two times the advantage of a serum and a moisturizing cream, it is said to be rich and light to touch giving immediate lifting action to the skin.
Created with sugar polymer, the brand says, the cream “creates an imperceptible tensing mesh on the surface of the skin, which delivers instant yet long-lasting firming and line smoothing benefits, according to the brand.” With a price tag of $940, it better stand true to that!
Bliss Eau de Toilette ~ new fragrance

Spa skincare brand Bliss has launched Bliss Eau de Toilette:
This “in-spa-rational” fragrance captures the essence of Bliss spas: the best possible feeling in the world…

Love knows no bounds! It’s true for Katy Perry and Russell Brands, who are trying their best to outdo each other in the gifting department. After Brand’s $3.5million LA home Christmas gift to Perry, it’s her turn for picking out his birthday gift. So what’s she got in store for her comedian fiancée? A $200,000 ticket to space! All it would take for Brand is three days of intense training ahead of the Virgin Galactic mission, which will take him 365,000ft in space.
Louella Faria from Virgin Galactic states, “‘There will be 17-inch diameter windows to look out onto. Passengers will be able to view Earth around 800 miles in any direction from space.” And if Brand has his way, he would take his 93 year old father onboard the take his spaceship which is currently in the testing phases. At least it’s a given that he will have the Virgin boss Richard Branson for company.